Spin Communications is a full-service public relations and marketing communications agency offering a variety of marketing services to meet the unique and individual objectives of our clients. Our team offers expertise in such areas as:

• Publicity/Media Relations – We pride ourselves on our ability to identify creative and news-worthy story opportunities and place stories in top-tier media outlets. Spin has a very strong media placement track record and works hard to produce press pitches and releases that are carefully researched and written with style to maximize placement opportunities. We maintain strong relationships with media contacts throughout the country to aid in placing stories. Several tactics we utilize include: 

• News Releases, Pitches, Media Kits, Bylined Articles, White Papers, Media Alerts, Public Service Announcements, Photography, Video
• Web 2.0 technologies -- podcasts, online video, wikis, social networking sites, blogs, social bookmarking, RSS feeds, viral campaigns, etc.
• News Conferences
• On-Site Event Facilitation and Media Relations
• Publicity Stunts/Events and Campaigns
• Leveraging Celebrity/Dignitary Relations and Appearances
• Television/Radio Appearances (in-studio and on-site)
• Grass Roots Marketing Efforts
• Acting as Spokesperson(s) on Behalf of Client
• Media Training
• Speaker Placement
• Email Campaigns
• Satellite Media Tours, Video News Releases
• Utilizing wire and clipping services such as PR Newswire/Business Newswire, Cision, VMS and Burrells Luce

• Consumer Events – From small press conferences to large consumer shows, our team creates and coordinates unique events of all sizes to achieve our clients' goals and objectives. Whether the goal is to generate media to drive attendance, unveil a new product or just to network with industry executives, Spin can create launch parties, press conferences and large scale events designed to wow. Consumer events are supported with pre-publicity efforts, daily pitching and on-site media coordination.
  
  
• Complete Product and Company Launch Support Outreach – Includes everything from strategic counsel and product positioning to executive speaker bureaus and media relations.
  
  
• Branding Outreach – Spin helps to build brands by getting the client’s name out and keeping it in the forefront with media.
  
  
• Web 2.0 Outreach – Spin is at the forefront of new Web 2.0 technologies. From blogs to social networking sites, Spin will utilize these Web 2.0 outlets to garner online traction, help our clients news spread virally and organically through the Web and utilize existing user-generated content.
  
  
• Community Relations – We arrange partnerships with our clients and not-for-profit organizations, proving to be successful in gaining positive exposure and extremely gratifying as well.
  
  
• Media Training – From perfecting television sound bites to preparing for speaking engagements, our team provides comprehensive media training workshops to help clients get the most out of their time with the press. Training includes key message tutorials, spokesperson development and videotaped mock-interviews.
  
  
• Strategic Planning/Development of Marketing Plans – Years of experience has provided us with the expertise to develop and implement long term strategic marketing campaigns/plans for each client. We also provide consultation for Web sites and collateral.
  
  
• Crisis Communications – From fur protests to water park accidents, our team is experienced in developing complete crisis communications plans to anticipate potential issues and provide media and community relations expertise to minimize damage.
  
  
  

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